|Who is it for? ||Marketing beginners and professionals seeking a greater understanding of digital channels |
|Qualification: ||CAM Diploma in Digital Marketing |
|Location: ||Distance Learning |
|Start date: ||Ongoing |
|Duration: ||400 recommended study hours |
Understanding Social Media and Internet Marketing Concepts with a CAM Diploma in Digital Marketing
Anyone working in digital marketing will need to be familiar with terms such as Search Engine Optimisation (SEO), Pay Per Click (PPC) and affiliate marketing. Developed by the Communications Advertising and Marketing (CAM) Education Foundation - and accredited by the CIM - this course covers the full range of digital marketing channels including email, online advertising, viral marketing and online PR. You will also look digital metrics, legislation, regulation and codes of practice.
CIM digital marketing courses hold significant weight with employers as they are recognised within the industry as teaching the latest skills and best practice within Marketing. Whether you're an experienced traditional marketer, or looking to break into the sector, online digital marketing courses will ensure you understand the impact of online digital marketing on consumer behaviour and how to take advantage of this cultural shift using the full range of digital marketing techniques.
Develop your marketing knowledge
Digital marketing courses through distance learning are designed to take you through all aspects of digital marketing training to and develop competency across channels. Not only will you will learn about the digital marketing mix, digital marketing planning and consumer behaviour, but on this Digital Marketing Diploma from CAM, you will also look at digital metrics, legislation, regulation and codes of practice.
Online training courses provide the ideal learning style for achieving your Digital Marketing Diploma from CAM, as distance learning courses hone skills necessary for working in the sector - contributing to the development of your digital marketing strategy.
How to gain the CAM Diploma in Digital Marketing qualification
Students will work through the CAM Diploma in Digital Marketing course online on our award winning VLC (Virtual Learning Campus) our fantastic online learning platform which ensures Students succeed, with the ability to study online, on any device, wherever and whenever suits them. Online learning allows you to gain a professional qualification around work, family and other important commitments and offers a flexibility that is simply not available from traditional colleges.
The VLC is filled with a huge range of resources and engaging content and we make sure our course materials cater to all learning styles to give all our students the best chance of success. The campus holds videos, interactive quizzes, live online classes- with Tutor and peer interaction, case studies, E-books, practice tests, online chat box for Tutor contact, student forums, plus our Career Management Hub offers students recent industry news, CV advice, interview simulators, expert video tips and recruitment help.