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CIM Foundation Certificate in Marketing

Sorry, we no longer offer this course but please take a look at our other professional marketing qualifications: Squared Online Certificate - Developed with Google and Dot Native Courses.


Read more about our Squared digital marketing course.


Who is it for? Beginners looking to start a career in marketing
Qualification: CIM Foundation Certificate in Marketing
Location: Distance Learning
Start date: Ongoing
Duration: 160 recommended study hours

Get into the world of Marketing with the CIM Foundation Certificate in Marketing Course

Marketing is a diverse and exciting discipline that covers a range of activities including advertising, public relations and social media. CIM Marketing Online Courses bring together all the elements of the marketing mix. A CIM certificate in Marketing will show to employers that you have the knowledge required for such a multi channelled discipline.

Study at home with the CIM Foundation Certificate in Marketing Course to get to grips with all the marketing basics. Online training courses are a fantastically fitting style of study if you're looking for a career as a marketing profession.

Enjoy the benefits of CIM membership

Our Foundation Certificate in Marketing course is accredited by the Chartered Institute of Marketing (CIM) and covers the fundamentals of marketing including writing a marketing plan, understanding customer behaviour and segmenting and targeting customers to meet their specific needs.

All Home Learning College students will receive membership from the CIM as part of their course which will entitle them to become affiliate members, giving access to a range of resources, benefits and support that will enhance your learning experience. These include a learning zone featuring past exam papers and sample answers, plus a weekly roundup of marketing news.

How to gain the CIM Foundation Certificate in Marketing qualification

Students will work through the CIM Foundation Certificate course online on our award winning VLC (Virtual Learning Campus)  our fantastic online learning platform which ensures Students succeed, with the ability to study online, on any device, wherever and whenever suits them. Online learning allows you to gain a professional qualification around work, family and other important commitments and offers a flexibility that is simply not available from traditional colleges.

The VLC is filled with a huge range of resources and engaging content and we make sure our course materials cater to all learning styles to give all our students the best chance of success.  The campus holds videos, interactive quizzes, live online classes- with Tutor and peer interaction, case studies, E-books, practice tests, online chat box for Tutor contact, student forums, plus our Career Management Hub offers students recent industry news, CV advice, interview simulators, expert video tips and recruitment help. 

My CIM tutor was fantastic and gave me all the help and support I needed. After starting the course I took the big step of leaving my job and taking up a position as marketing assistant, which has given me the opportunity to put my new skills into practice. I’ve also progressed to the next level of the CIM pathway and am really enjoying my new career direction. I would highly recommend Home Learning College.

Brett, West Sussex


Course Snapshot

  • Level 3 qualification - comparable to studying at A Level or NVQ Level 3
  • Accredited by the Chartered Institute of Marketing (CIM)
  • No prior experience or qualifications required
  • One exam
  • Approximately 160 recommended study hours – as this is a distance learning course you are in complete control over how much time you commit to your studies each week
  • Flexible payment options
  • It is desirable that you have regular access to a PC with Windows XP Home (SP3) operating system or higher.

What is Included?

  • 12 Months tutor support
  • Bespoke course materials written by industry experts
  • Student membership with CIM included
  • Exam booking fees and services included
  • 24 hour access to the Home Learning College Virtual Learning Campus
  • Free Career Management Centre services
  • Optional NUS card - the definitive student discount card with a range of exclusive discounts.

This course is open to anyone with an interest in marketing.

Before you enrol on a Home Learning College Course, please ensure that you have read and understood the pre-requirements below:

  • You have a valid UK address (students outside the UK will receive an additional postage charge)
  • You are over the age of 18 or have a third party payee for any financial agreement
  • You have a solid grasp of the English language
  • You have access to a computer and the internet throughout your study period
  • You have basic PC skills in order to navigate our Virtual Learning Campus
  • You are fully committed to your studies.

Did you know that one of the most common challenges people face in pursuing education is the cost?

That is why Home Learning College has developed the most flexible payment terms of any other UK distance learning provider.

Speak to one of our Course Advisors for further details.

*Any Credit Agreement you enter into will be governed by Oakbrook Finances Terms and Conditions, as provided to you by Oakbrook. 

A qualification from The Chartered Institute of Marketing - the world's largest professional marketing body - will open up a wide range of career opportunities by adding value to your CV and making it stand out to prospective employers. Study at this level also demonstrates commitment to and knowledge of the subject, and your drive for personal development.

At the end of your course you will have the option of taking The Chartered Institute of Marketing (CIM) Foundation Certificate in Marketing exam.

Upon gaining your CIM qualification you will be in a position to apply for entry level marketing roles, earning a potential salary of £25,000* per annum. Once you have gained experience within this field you could become a Marketing Executive, commanding a potential salary of £32,500*.

Marketing Assistant

 £25,000*

 *Source: Salary Checker 2016

Marketing Executive

£32,500*

*Source: Salary Checker 2016

Recognised globally as the leading professional body within the industry, the Chartered Institute of Marketing (CIM) is the world's largest organisation for professional marketers, ahead even of the American Marketing Association. CIM has over 60,000 members, individuals and businesses alike, looking to develop their marketing talent, gain CIM qualifications and achieve professional recognition.

CIM sets the standards within the marketing profession that organisations and individuals in the industry must meet. Marketing professionals earn an average of about 10% more over the course of their career* after gaining a CIM qualification, which is why CIM qualifications online are recognised worldwide.

CIM training courses are based on research into the skills and knowledge required by employers, enhancing the capability of those working within the marketing profession. Each course is tailored to a set stage of the marketing career and reflects what is expected of marketing professionals at that stage.

CIM courses online help students new to the marketing profession move from non-marketing positions to gaining their first Marketing Executive role and progress to other more advanced marketing roles with each marketing course they complete.


Read more about the CIM courses

*Source: CIM website, 2016

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